Akron Children's Hospital: Three Years of Environmental Graphics

A little over three years of graphics work for Akron Children's Hospital, across eight locations and a retail district, in materials that have almost nothing in common with each other.

Wall murals. Architectural glass. Perforated window film on an elevated walkway. A backlit stadium scoreboard. Marine vinyl on a public waterslide. Brick-surface graphics on a retail facade. Flags, tablecloths, step-and-repeat backdrops, wayfinding, posters.

The thread running through all of it is not a material or a technique. It is that every one of them was specified, produced and installed by the same company, on a schedule set by a working hospital.

Printed architectural graphics on an interior glass wall at the Akron Children's Hospital location in Boardman, OhioPerforated window film across the glazing of the Akron Children's Hospital pedestrian bridge in Akron, OhioFull-coverage hallway wall mural announcing a radiology department construction project at Akron Children's Hospital

Three different substrates, three different problems: interior glass, elevated exterior glazing, and a corridor wall in a live clinical building.

What was actually built

Architectural glass, Boardman. A continuous thirty-foot printed graphic across an interior glass wall, printed in panels and aligned on site so it reads as one image. Privacy without losing the daylight the building was designed around. See the project →

Pedestrian bridge window perf, Akron main campus. Double-sided vision perforated film along two elevated walkways, promoting the new Radiology Department construction. Installed on the interior glass face so the graphic is protected from Ohio winters, and sequenced panel by panel while the bridges stayed open. See the project →

Backlit scoreboard banner, Nordonia High School, Macedonia. A 13 oz backlit panel marking the hospital's role as the school district's sports health provider. Backlit is a different print specification from a standard banner — higher ink density, on material that diffuses light evenly — and it is the reason the panel still reads under Friday-night lights. See the project →

Waterslide graphics, Beachwood Family Aquatic Center. A sunscreen safety message in cut marine-grade vinyl on the compound curve of a public waterslide — wet, hot, curved in two directions and pressure-washed. See the project →

Community activation, the Van Aken District, Shaker Heights. The hospital was opening a new location nearby and chose this retail and food district for the campaign announcing it, because that is where local families already were. Two 52-inch googly eyes printed on BrickWrap and installed on textured brick, 40 further sets placed through the district as a scavenger hunt for children, and 3,750 printed cup sleeves carrying the hospital's branding and a pair of googly eyes with room for a child to draw their own face — the reward, with a hot chocolate, for finishing the hunt. Three production problems, one delivery schedule. See the project →

Cut marine vinyl sunscreen safety graphic on the curve of the family waterslide at Beachwood Family Aquatic Center52-inch googly eye graphic printed on BrickWrap and installed on brick at the Van Aken District, Shaker HeightsBacklit stadium scoreboard banner at Nordonia High School, Macedonia, Ohio

Marine vinyl on a waterslide, BrickWrap on a retail facade, and a backlit stadium panel — three jobs no single material would have covered.

Why the material list matters more than it sounds

Most graphics suppliers are good at one substrate. They have a printer, a laminator and a habit, and every job gets specified toward what they already own.

A health system does not get to work that way. A hospital's graphics program runs across sealed drywall, textured masonry, interior glass, exterior glazing, fabric, rigid board, fiberglass and stadium vinyl — often inside the same quarter, sometimes inside the same week. Each one needs a different material, a different adhesive and a different crew approach, and the failure mode for getting it wrong is a graphic that lifts in a public building.

Running all of it through one supplier removes the part that actually causes problems: the hand-off. When the company that specified the material is the company that installs it, there is nobody to point at when an edge lifts in February.

Working around a live building

None of this work happened in an empty building. A hospital corridor does not close because a mural is going up; a pedestrian bridge does not shut because it is being filmed; a pool does not drain for a graphic; a retail district does not stop trading for an installation.

In practice that means: installation sequenced so a clear route always exists, low-odor and low-dust materials for occupied clinical space, work scheduled around clinic hours rather than around ours, and a crew that has done it before in that kind of building. The constraint on this work is almost never the graphic. It is the schedule of the institution around it.

What this looks like for another institution

If you run facilities, marketing or brand for a hospital system, a university, a school district or a municipality, the pattern transfers directly:

  • One supplier across every substrate, so a project is not split between a printer, a sign shop and an installer
  • Material specified to the surface, in writing, before anything is quoted
  • Installation by the company that specified and produced it, across Northeast Ohio, with free on-site measurement
  • Printed collateral on the same schedule as the installed work, when a campaign needs both
  • Work planned around an occupied building, not in spite of it
  • Repeatable programs — seasonal campaigns, multi-site rollouts and recurring wayfinding — rather than one-off jobs re-quoted from scratch each time

Talk to us about your program

We produce and install environmental and experiential graphics for healthcare, education and public institutions across Akron, Cleveland, Canton, Youngstown and the rest of Northeast Ohio.

Request a quote or call 330.968.0678. On-site measurement across Northeast Ohio is free.

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